Memorial Day Weekend + The Battlehawks at Serendipity

It is Memorial Day Weekend. School is out or almost out and summer is starting. Serendipity is now open at noon Tuesday through Sunday. Here are a few other things happening:

25% Off for Veterans and Active Service Members. While Serendipity always offer 10% Off to military, this weekend only we’re upping it to 25% Off. Thanks to ALL for their service!

Show Me St. Louis’ Malik Wilson is Visiting this Monday. Serendipity is closed on Monday, but Malik Wilson will be at the shop talking to owner Beckie Jacobs at 10 am. Please watch!

Lean more about both Show Me St. Louis and journalist Malik Wilson on Malik’s Facebook Page and Malik’s Instagram Page. And thanks to Malik for posting about his Name of the Day!

Battlehawks at Serendipity
Tuesday, May 26th, 6-7 pm

Join Serendipity in celebrating the St. Louis Battlehawks! We will be serving up ice cream while you spin the prize wheel for some great Battlehawks swag!

The Battlehawks will pass out mascot stickers and buy* scoops for kids (12 and under while supplies last). *Note: with the purchase of a regular sized ice cream treat.

Try a delicious BATTLEHAWKS BLUE-berry Sundae. It is made with Serendipity’s blueberry ice cream, blueberry topping, whipped cream, cherry, and sprinkles.

Try a delicious BATTLEHAWKS BLUE-berry Parfait. Same as the above, but a parfait includes two scoops of blueberry ice cream separated by cake bites, So good!

Mommy’s Little Helper & Mudslide + Mother’s Day Contest

Great Moms deserve a great scoop of our delicious homemade ice cream this weekend. With Mother’s Day coming, ‘tis the season for:

Mommy’s Little Helper, which is espresso ice cream with chocolate chips and bourbon. Never tried it? Come get some! If you have, then come back for more. Mom deserves it.

Mommy’s Little Mudslide, which is a Spirited Shake made with Mommy’s Little Helper, Vodka, Irish Cream, and Dark Crème de Cocoa. Topped with whipped cream and cherry!

Mother’s Day Contest

Does your Mom love ice cream? Enter our contest for a chance to win a pint of Serendipity Ice Cream, every month, for a year. If chosen, then you and your Mom will both receive a “Pint of the Month Club Card.” It’s good for 1 pint per month for 12 consecutive months.

Write and tell us why your Mom is awesome! Click to enter and submit. Submissions will be reviewed and we will pick at least one lucky set of winners. And thanks to all of the awesome Moms out there! We really appreciate everything you do for us. Thank you!

Star Wars Day + Cinco de Mayo + Mother's Day Contest

Star Wars Day Ice Creams

Due to overwhelming demand, our “May the 4th be with you” Star Wars Day Ice Creams are available now at our shop in The Grove!

Chewy Chocolate Chewbacca is dark chocolate ice cream with brownie bites and a fudge stripe. Baby Yoda is mint cookies n’ cream ice cream with a marshmallow stripe.

Friday, Saturday, and Sunday: We are making Baby Yoda Sundaes with waffle cone ears and chocolate chip eyes! It sits in a waffle cone “pod” with a “bedding” of hot fudge.

Cinco de Mayo Ice Cream

Mexicocoa ice cream is back! This annual customer favorite gets made every year as we get near Cinco de Mayo. Have you tried it?

We take our dark chocolate ice cream, add cinnamon, and a bit of heat (cayenne pepper, etc.) Come get it! When it's gone, it's gone!

Mother’s Day Contest

Does your Mom love ice cream? Enter our contest for a chance to win a pint of Serendipity Ice Cream, every month, for a year. If chosen, then you and your Mom will both receive a “Pint of the Month Club Card.” It’s good for 1 pint per month for 12 consecutive months.

Write and tell us why your Mom is awesome! Click to enter and submit. Submissions will be reviewed and we will pick at least one lucky set of winners. And thanks to all of the awesome Moms out there! We really appreciate everything you do for us. Thank you!

Spring Ice Creams & Parfaits + Our Fire & Ice Cream Truck

Spring Ice Creams & Parfaits

Spring is in the air, and the warmer days mean new and delicious ice creams are making their way into our dip case:

Strawberry Cheesecake, Key Lime Pie, Toasted Coconut, and Toasted Marshmallow (for all the PEEPS fans out there)!

Serendipity’s Strawberry Spring Parfait is back! Two layers of Strawberry Cheesecake Ice Cream, Gooey Butter Bites, and homemade Strawberry Topping, with whipped cream and a cherry.

Try our new Key Lime Pie Parfait! Two layers of Key Lime Pie Ice Cream, Graham Crunchies, Marshmallows, and Marshmallow Sauce, all topped with whipped cream and a cherry. So good!

Our Fire & Ice Cream Truck

We took a vintage 1946 Ford Fire Truck, filled it with delicious Serendipity Ice Creams (and novelties), and then blazed a trail for the St. Louis food truck scene.

Contact the Truck Manager at: fireandicecreamtruck@gmail.com or call: 314-570-4393. Let us know the date of the event as well as the number of people you expect.

Name of the Day is Back

We’re bringing back the Name of the Day and we want to make sure we don’t miss any names you might want! Fill out the form here so names don’t get missed!

Play Ball Ice Cream + STL CITY Parfait + Win a Book and a Pint

Play Ball Ice Cream

We are ready for Cardinals Opening Day on March 26th with our Play Ball Ice Cream! This customer favorite was inspired by the line, “Buy me some peanuts and Cracker Jacks.”

We make popcorn flavored Serendipity Ice Cream, then add peanuts and a caramel stripe. Somehow, it tastes even better served up in a Cardinals batting helmet. “Batter up!”

STL CITY Parfait

Are you a Yelp Elite member? Then we look forward to you having an official Yelp Experience all week long at Serendipity.

Not a member? Our STL CITY Parfait (two layers of Kickin' It Ice Cream, blueberry topping, and cake bites) is available to all!

Win a Book and a Pint

Joey Zanaboni has a new St. Louis Sports for Kids book and this is your chance to win it along with a pint of Kickin’ It Ice Cream.

Follow the instructions (from the video) on Facebook and Instagram to enter. A winner will be chosen on Tuesday at 9 pm.

Good luck, and remember that we have plenty of Kickin’ It available the next time you visit our shop in The Grove!

314 Day + Pi Day + St. Patrick's Day + A-List Nominations

314 Day/Pi Day

March 14th is both 314 Day and Pi Day. We have a couple of great ice creams - available now - in the lead up to this Saturday.

First, nothing says “St. Louis” like Red Hot Riplets, so a cult classic has returned. You really need to try Red Hot Riplets Ice Cream.

Next, what is more “314” than Gooey Butter Ice Cream? Chunks of cake throughout an ice cream that tastes like a St. Louis’ favorite!

Finally, If you have somehow missed trying Caramel Apple “Pie” Ice Cream, then Pi Day is the excuse you needed. So delicious!

St. Patrick’s Day

Customer favorite, Luck of the Irish, is in the dip case. It combines: Tullamore DEW Ice Cream, Guinness Ice Cream, and Irish Cream Ice Cream. 3 ice cream flavors that blend together perfectly!

A-List Nominations

Please nominate Serendipity Ice Cream for “Ice Cream” in St. Louis Magazine's A-List under Food + Drink: www.stlmag.com/alist

Also, please nominate our Fire & Ice Cream Truck under “Food Truck!” Making it to the next round is an honor, so nominate us daily!

Note: The nomination round ends on Saturday, March 14th. This is the last chance to nominate us. Thank you in advance for doing so!

Kickin' It Ice Cream + New STL CITY Parfait + Dirty Sodas

Kickin’ It Ice Cream is Back
The return of St. Louis CITY SC soccer means the return of Kickin’ It ice cream in our dip case. Made with white chocolate and a raspberry stripe! It’s quickly become a customer favorite.

New! Try a STL CITY Parfait!
A scoop of Kickin’ It, blueberry topping, and cake bites. Then a 2nd layer of Kickin' It, blueberry topping, and cake bites. All topped with whipped cream and a cherry! Let’s just say, "Goal!"

Dirty Sodas at Serendipity
All are topped with whipped cream. And we offer the option to make them Extra Dirty with a shot. Our signature flavors:

Sour Grape: Grape Soda, Sour Syrup, and Serendipity Cream (add Vodka to make it Extra Dirty)

Creamsicle: Orange Cream Soda, Vanilla Syrup, and Serendipity Cream (add Vodka to make it Extra Dirty)

Butterbeer: Cream Soda, Buttered Rum N/A Syrup, and Serendipity Cream (add Rum to make it Extra Dirty)

Black Forest: Black Cherry Soda, Chocolate Syrup, and Serendipity Cream (add Whiskey to make it Extra Dirty)

Churro: Cream Soda, Chocolate Syrup, Cinnamon Syrup, and Serendipity Cream (add Whiskey to make it Extra Dirty)

S’more: Cream Soda, Chocolate Syrup, Toasted Marshmallow Syrup, and Serendipity Cream (add Rum to make it Extra Dirty)

Mexican Coffee: Mexican Coke, Cinnamon Syrup, Shot of Espresso, and Serendipity Cream (add Tequila to make it Extra Dirty)

All Dirty Sodas priced at $6.50. Make it Extra Dirty for only $6 more! Grab one the next time you visit our shop in The Grove!

Mardi Gras + Valentine's Day + Pink Pint Holders

Bananas Foster Ice Cream

Mardi Gras is now in full swing and our Bananas Foster ice cream - and Bananas Foster Spirited Shake with a shot of Planteray Rum - will have you saying, “Laissez les bon temps rouler!”

Try Our King Cake Sundae!

Cinnamon Ice Cream, warm caramel, crunchy pecans, whipped cream, and a plastic baby. Reminder: Don’t eat the baby! Stop in after the Grand Parade or anytime leading up to Mardi Gras!

New Flavor: Amarena Cherry Ice Cream

We made Amarena Cherry Ice Cream. It is even better when it comes topped with hot fudge, whipped cream, and an Amarena cherry.

Sweetheart Sundaes for Valentine’s Day

On Friday, a graham tart base transforms the above into a Sweetheart Sundae. Available for Valentine's Day (only while supplies last).

Grab a Pint for Your “Pink Pint Holder”

We can’t keep them in stock, so we are taking orders now for our new “Pink Pint Holders.” Features a handle and a slot for a spoon!

Call and let us know how many you want: 314-833-3800. Or let us know the next time you stop by our ice cream shop in The Grove!

BOGO/Must Go is January 13 thru February 1

Back From Winter Break With BOGO
Your favorite local ice cream shop returns from winter break with our "BOGO Specials" where each day we offer a special BOGO item:

• Tuesday: Buy a Scoop, get one free.*
• Wednesday: Buy a Dipstix, get one free.*
• Thursday: Buy a Shake or Malt, get one free.*
• Friday: Buy a Dipity Dough, get one free.*
• Saturday: Buy a Banana Split, get one free.*
• Sunday: Buy any Specialty Sundae, get one free.*

And Serendipity Must Go Sale Items
25% OFF any treat made with holiday flavors in the dip case *and* any of our pre-packed pints with a dot in the upright freezer!

And, back this year! Buy 4 pre-filled 8oz cups for $10: vanilla, chocolate, mint chip, salty caramel, and kickin’ it only while supplies last.

*NOTE: of equal or lesser value. Discounts cannot be combined. This offer excludes Spirited Shakes. Offer valid January 13th through February 1st.

Our Holiday Hours, Winter Break, and Happy New Year

Our Holiday Hours (all of this week)
• Open Tuesday from 2 pm to 9 pm
• Closed Wednesday for Christmas Eve
• Closed Thursday for Christmas Day
• Open Friday from 2 pm to 9 pm
• Open Saturday from 12 pm to 9 pm
• Open Sunday from 12 pm to 9 pm

Then Serendipity is on Winter Break
We are closed and on Winter Break after this Sunday — from Monday, December 29th through Monday, January 12th — then we will be back open on Tuesday, January 13th.

Until then, come in for pints, scoops, sundaes, parfaits, malts, shakes, spirited shakes, coffee, tea, and more. Stop in and say “happy holidays” while you are out and about!

Mark Your Calendar: A Peak at 2026
BOGO/Must Go specials will be back January 13th through February 1st, then Ice Cream For Breakfast Day will be on Saturday, February 7th. Plus, we plan to do something special for Valentine’s Day.

Joyful Holiday and Happy New Year
As we get towards the end of 2025, I’m hoping all who celebrate have a joyful holiday. I’m certainly joyful and thankful for all who supported me this year, and I look forward to seeing you in 2026.

Sincerely, Beckie Jacobs, Owner,
Serendipity Homemade Ice Cream

Krampus & Polar Express Ice Cream + Tasty Gift Ideas

Krampusnacht is Dec. 5th

Who’s on the naughty list? Tell the judgmental guy in the red suit to take a hike! Krampus Ice Cream is what you need. Our Cookies ‘n Cream is made with a creepy Christmas red. It will haunt your holiday dreams.

Note: Krampusnacht is always celebrated the night before the Feast of St. Nicholas. It is a night when people dress up as the devil (or Krampus) and parade while chasing "naughty" children through the streets.

St. Nick’s Day is Dec. 6th

We are all for candy in the shoe, but if you have been “nice” this past year, then you deserve a big scoop of Polar Express Ice Cream. Blue moon with a marshmallow stripe. It is now in the dip case. “All aboard!”

Tasty Gift Ideas

Skip the crowds at the big box stores and shop local with Serendipity! Create a custom gift basket or check out these gift options:

• Pint Gift Kit - $17
• Fitz’s Float Kit - $40
• Serendipity Coffee Mug - $10
• Serendipity Short Sleeve Tee - $15
• Serendipity Long Sleeve Tee - $25
• Pint of the Month Card - $95

You can also special order pies, cakes, and bon bons for the holidays:

• Regular Ice Cream Pie - $25
• Bird’s Nest Ice Cream Pie - $30
• Two Layer Ice Cream Cake - $50
• 1 Dozen Holiday Bon Bons - $20

And, when you buy a Serendipity gift card, you get a free instant gift:

• $20 on Gift Cards = Free Scoop of Ice Cream*
• $50 on Gift Cards = Free Pre-Packed Pint of Ice Cream*
• $100 on Gift Cards = Free Pint of the Month Card (first 10 people)*

*Only available at time of purchase. Additional charge for vegan flavors and specialty pints. Pint of the Month Card valued at $114.

Dirty Sodas & Hot Drinks + Small Business Saturday Savings

New! Serendipity Dirty Sodas

Try a Dirty Soda! All are topped with whipped cream. And we offer the option to make them Extra Dirty with a shot. Our signature flavors:

Sour Grape: Grape Soda, Sour Syrup, and Serendipity Cream (add Vodka to make it Extra Dirty)

Creamsicle: Orange Cream Soda, Vanilla Syrup, and Serendipity Cream (add Vodka to make it Extra Dirty)

Butterbeer: Cream Soda, Buttered Rum N/A Syrup, and Serendipity Cream (add Rum to make it Extra Dirty)

Black Forest: Black Cherry Soda, Chocolate Syrup, and Serendipity Cream (add Whiskey to make it Extra Dirty)

Churro: Cream Soda, Chocolate Syrup, Cinnamon Syrup, and Serendipity Cream (add Whiskey to make it Extra Dirty)

S’more: Cream Soda, Chocolate Syrup, Toasted Marshmallow Syrup, and Serendipity Cream (add Rum to make it Extra Dirty)

Mexican Coffee: Mexican Coke, Cinnamon Syrup, Shot of Espresso, and Serendipity Cream (add Tequila to make it Extra Dirty)

All Dirty Sodas priced at $6.50. Specialty priced this weekend only (Friday through Sunday) at $5.50. Make it Extra Dirty for only $6 more!

Hot Drinks: Hot Toddy, Irish Coffee

When the weather gets cold, nothing tastes better than a hot cup of tea or coffee from Kaldi’s Coffee. Then “take it up a notch” with...

A Hot Toddy (tea, lemon, honey, and whiskey) or an Irish Coffee (coffee, mini scoop of vanilla, and whiskey topped with whipped cream).

Small Business Saturday Savings

Support small businesses this Saturday! If you are looking to save, then stop by Serendipity for INSTANT AWARDS. Come in and spend:

• $20 on Gift Cards = Free Scoop of Ice Cream*
• $50 on Gift Cards = Free Pre-Packed Pint of Ice Cream*
• $100 on Gift Cards = Free Pint of the Month Card (first 10 people)*

*Only available at time of purchase. Additional charge for vegan flavors and specialty pints. Pint of the Month Card valued at $114.

Note: We also sell Pint of the Month Cards for $95. A great gift. THANKS for thinking of us this time of year! We really appreciate it.