National Vanilla Ice Cream Day + Message From Beckie Jacobs

Sunday, July 23rd, 12-9 pm

We are celebrating National Vanilla Ice Cream Day! We believe any ice cream shop can be judged by the quality of their vanilla ice cream, and our locally sourced, homemade ice cream is the best.

Remember, our ice cream is only made with cream from pasture raised cows and is always free from antibiotics and rBST. We hope to see your smiling faces at Serendipity Ice Cream on Sunday!

Message from Beckie Jacobs

We recorded a video from owner Beckie Jacobs. Watch and make sure your note the SPECIAL OFFER at the end of the clip... Please watch the “Reels” on Facebook and/or on Instagram!

The Fire & Ice Cream Truck

If you are like us, then maybe you have been on the lookout for the Fire & Ice Cream Truck this summer. Friday, July 21st, it will at the Art Museum for the 2023 Art Hill Film Series: Akeelah and the Bee.

The Art Hill Film Series is free; no reservations are required. The Fire & Ice Cream Truck (and other food trucks) will be on-site for a delightful night of food and drink. Come find us! For more information:

www.slam.org/art-hill-film-series

If you want to book the Fire & Ice Cream Truck for a party or event, go to:

www.fireandicecreamtruck.com

This Sunday: Ice Cream Day + Our Anniversary Celebration

This Sunday, July 16th…

We are celebrating National Ice Cream Day! Everyone will be screaming for ice cream, which also happens to be Serendipity's 20th anniversary.

Noon to 9 pm, Serendipity will be scooping ice cream, serving novelties, creating Dipity Doughs, and mixing up malts, shakes & Spirited Shakes.

Our extravaganza includes…

• Hourly Specials: start at Noon - last all day
• Balloon Twister: 4 to 6 pm - for the kiddos
• Live Music: 6 to 9 pm - Almost Dangerous
• Enamel Pin Giveaway: one with any purchase*
• Koozie Giveaway: one with any pint purchase*

*Only available while supplies last. Show up early to grab your Enamel Pin and Koozie! When they’re gone, they’re gone. Thanks for understanding!

Quick message from Beckie…

“I'm so grateful for all of the love and loyalty that I've received over the past two decades. It's going to be a delicious and delightful day, and I'm looking forward to seeing your smiling faces!”

— Beckie Jacobs, Owner,
🍨Serendipity Ice Cream

Don’t forget to mark “going” or “interested” at the Facebook event page!

National Ice Cream Day + Our Anniversary Celebration

Summer isn’t summer without NATIONAL ICE CREAM DAY! And, everyone is going to scream for ice cream on Sunday, July 16th, which also happens to be Serendipity Ice Cream's 20th anniversary!

Starting at Noon, we will be scooping up your favorite ice creams, serving novelties, creating Dipity Doughs, and mixing up malts, shakes & Spirited Shakes (from our all new Spirited Shakes menu).

The day long extravaganza includes: hourly specials, a balloon twister, an enamel pin giveaway (1 pin per person with purchase), a koozie giveaway (with any pint purchase), and live music 6-9 pm.

Click to Facebook Event

“I'm so grateful for all of the love and loyalty that I've received over the past two decades. It's going to be a delicious and delightful day, and I'm looking forward to seeing your smiling faces!”

— Beckie Jacobs, Owner,
🍨Serendipity Ice Cream

July 3rd + July 4th: Closed
Note that Serendipity will be closed on Monday, July 3rd (because we’re always closed on Monday). And then, we will be closed on Tuesday, July 4th, so our hard working employees can enjoy Independence Day eating BBQ and watching fireworks with friends & family.

St. Louis Magazine A-List
Serendipity Ice Cream is a Top 3 “Finalist” for Ice Cream! We would like to thank everyone for their support and for voting for us for the "St. Louis A-List Readers Choice Awards 2023" at St. Louis Magazine. We appreciate all your votes! We could not have done it without you!

Follow Name of the Day!
Just a reminder that Tuesday through Thursday we will post Name of the Day on Facebook and Instagram. If your first name is that day, then come in and get a FREE SCOOP on us. Follow along and “tag” your friends when it’s their name. Who doesn’t love FREE ICE CREAM?

Our Pride Sundae + Upcoming June Events

Our Pride Sundae: All of June
It is always a good day for a Pride Sundae. Choose 1 flavor of ice cream and 1 topping or syrup! Then, we will top the whole thing with whipped cream, rainbow sprinkles, and a cherry.

Dining Out For Life: June 15th
Order anything from us and 25% of sales will go to Vivent Health (includes Pints and Spirited Shakes). And, $1 from every Pride Sundae sold Thursday will get donated. Click to learn more

ZOOFARI: June 16th
A party with a purpose. Funds raised support the Zoo. On Friday, look for Serendipity among the many local restaurants & vendors as our “Giraffe Pops” will make their debut! Learn more & buy tix

Father’s Day: June 18th
Stop in Sunday! Every Root Beer Float (made with Fitz’s) and Beer Float (made with 4 Hands Chocolate Milk Stout) purchase will include a FREE Kids Scoop. Note: 1 kid per float; kid must be present.

StilL 630 Day: June 24th
Next Saturday! It is StilL 630’s annual party and we will be there with the Fire & Ice Cream Truck. You have to try the special “Confluence Sweet & Savory Ice Cream” we are making! Learn more & buy tix

Our Valentines Day + Galentines Day Menus For "Table Service"

Valentines Day Reservations

Join us February 10th, 11th, and 14th for a menu of amazing cocktails and our special plated desserts. All $15 each. Make reservations.

In addition to the full menu, you will receive an “amuse bouche” plate of poffertjes, a hot drink, and a gift bag to take home with you.

View our Valentine’s Day menu!

Reserve a table $15/person (which will be applied to your bill) to enjoy a fun, romantic evening of inspired drinks and delicious treats.

Galentines Day Reservations

On Sunday, February 12th, before the Big Game, you deserve a day out with the gals. $30/person reserves a table and entitles you to a special cocktail, poffertjes, build your own sundae, hot drink, and gift bag.

View our Galentine’s Day Menu!

Whether it’s your favorite friends or family members, take a day where you decide to love and care for yourself. There is still be plenty of time to get dragged to wherever the watch party might be! Make reservations.


Final Notes About Our Events

Yes, additional drinks and desserts are available for purchase separately. Yes, walk-ins are welcome, but reservations are strongly recommended. Limited availability. First come, first serve. Thanks and see you soon!

Ice Cream for Breakfast Day: February 4th

Ice Cream for Breakfast Day is back February 4th and we will open early (at 8 AM) with waffle sundaes, Pharoahs Donuts ice cream sandwiches, and special ice cream flavors.

Wear jammies and get a FREE MUG* filled with a brewed Kaldi's Coffee, hot Firepot Tea, or hot chocolate. Note: Actual PJs please and not "I sleep in my clothes!"

*Only available while supplies last. If you want to buy a mug: $10. If you want to buy an ICFBD long sleeve shirt: $25. Regular shirt: $15. Hat: $15.

If you are on Facebook, then make sure you mark “Interested” or “Going” at the Ice Cream for Breakfast Day event page we created: click here

Waffle Sundaes on Waffle-licious Waffles
Locally made hot Liège-style Belgian Waffles
$15

Hot Fudge
Vanilla ice cream with hot fudge, whipped cream, and a cherry

French Toast
French Toast ice cream with caramel topping, pecans, whipped cream, and a cherry

Strawberry
Strawberry ice cream, strawberry topping, whipped cream, and a cherry

Maple Bacon
Maple Pecan ice cream with maple syrup, crispy bacon, whipped cream, and a cherry

Cereal and "Milk"
Saturday Morning Cartoons ice cream with marshmallow topping, whipped cream, and a cherry

“Dipity Dough” Donut Ice Cream Sandwiches
Pharaohs Donuts with your choice of ice cream
$8.50

Ice Cream for Breakfast Day Flavors
Regular $4.50, Double $7.50, Kid $2.55

Loaded French Toast
Cinnamon French toast ice cream with maple syrup and cream cheese

Saturday Morning Cartoons
Blue Moon ice cream with chocolate-covered fruity cereal

Maple Pecan

Orange Juice Sorbet

Wake Up Adult Beverages
All Adult Beverages are $10

Orange Juice Sorbet Mimosa
Add Prosecco to Sorbet

Irish Coffee
Add Jameson Whiskey to Coffee

Hot Toddy
Add Four Roses Bourbon, Honey & Lemon to Tea

Peppermint Patty
Add Peppermint Schnapps to Cocoa

Sports Book Signing + Sports Ice Creams + Other Events

Sports Book Signing: Saturday 10am-12pm

Saturday, October 8th, from 10am to Noon, local author and sports entusiast Ed Wheatley will be signing copies of his new book “St. Louis Sports Memories: Forgotten Teams and Moments from America’s Best Sports Town” right here at our shop in The Grove.

Stop in on Saturday morning and purchase a signed copy for any sports fan in your life. Looking for holiday gifts? This would make a perfect present for kids, Dads, or whomever. While you are here, grab a cup of coffee, a pastry, a bagel, or big scoop of ice cream.

Watch Ed talk about his book on KSDK.com


Sports Ice Creams: “Play Ball” and “Gloria”

Albert, Yadi, Adam, and Serendipity are ready for the playoffs to start on Friday. “Play Ball Ice Cream” is caramel popcorn flavored ice cream with peanuts and a caramel stripe. Tastes like the familiar treat made famous by the song, “Take Me Out to the Ball Game!”

This Saturday is also the final Blues preseason game. (Next Saturday is the Blues opener.) So we brought back “Gloria Ice Cream” which is blue moon ice cream with yellow sprinkles and a marshmallow swirl. Note: Gloria is vegan (dairy free) *and* gluten free!

Both flavors will be in the dip case Friday! Also, you can get your ice cream in a Cardinals helmet for a small upcharge while supplies last.

Book Signing, Play Ball, Gloria

Oktoberfest (Friday-Saturday)

Planning to be down at Urban Chestnut’s Oktoberfest this Friday and Saturday from Noon to 11pm? Take a break from the beer and stop in Serendipity for a treat! We’d love to see your smiling faces.

More Oktoberfest information here


A Tasteful Affair (this Sunday)

Serendipity will once again be participating in Food Outreach’s signature event. This year’s theme is “Mad Hatter Tea Party!” Includes culinary and beverage partners, live entertainment, and auction items.

More A Tasteful Affair information here

Our Ice Cream for Breakfast Day Menu

Ice Cream for Breakfast is Saturday at The Parkmoor ONLY! Doors open at 8 AM and free mugs of coffee, tea, or hot cocoa are back for customers who wear their PJ’s. (Real jammies please; not “I sleep in my clothes!”)

Featured Flavors that day include: Vanilla, Chocolate, Cookie Monster, Butter Pecan, French Toast, and Orange Juice Sorbet.

Waffle Sundaes are served on a hot, fresh waffle. Choose your favorite!

  • Hot Fudge: Premium Vanilla Ice Cream, decadent hot fudge, whipped cream, and a cherry.

  • Strawberry: Premium Vanilla Ice Cream, homemade strawberry topping, whipped cream, and a cherry.

  • Maple Bacon Pecan: Premium Butter Pecan Ice Cream, crispy bacon, maple syrup with whipped cream and a cherry.

  • Cookie Monster: Customer favorite Premium Cookie Monster Ice Cream (cotton candy flavor with chocolate chip cookie dough and chopped Oreos), hot fudge, whipped cream, and a cherry.

Donut Ice Cream Sandwiches: choose from any of our Premium Ice Creams above with a fresh Eddie’s Southtown glazed donut.

Serving morning cocktails too! Take your hot drink to the next level!

  • Peppermint Patty: Cocoa, Peppermint Schnapps, whipped cream

  • Hot Toddy: Hot Tea, Four Roses Bourbon with honey and lemon

  • Irish Coffee: Thomas Coffee, Tullamore D.E.W., whipped cream

We’ll be selling: Ice Cream for Breakfast Mugs (or if not wearing PJ’s) for $10 and Ice Cream for Breakfast T-Shirts for $20. Can’t wait to see you!

Ice Cream for Breakfast Day is February 5th

Ice Cream for Breakfast Day is back February 5th and we will open early (at 8:00 AM) with special ice cream flavors, waffle sundaes, and donut ice cream sandwiches. Mark interested or going here!

Wear jammies into The Parkmoor (Webster Groves) or The Sliced Pint (Downtown) and get a *free mug* filled with coffee, tea, or hot chocolate. Actual PJs please! (Not “I sleep in my clothes!”)

Enjoy Adult Beverages: OJ Sorbet Mimosa, Hot Toddy (tea and bourbon), Irish Coffee (coffee and Irish whiskey), and Peppermint Patty (hot cocoa with peppermint schnapps).

Reminder: We are in between shops at the moment, but we are super excited to be "popping up" at these two awesome locations. We look forward to seeing you that day!

Ice Cream for Breakfast Day is a Month Away

Mark Your Calendar Now! Because exactly one month from today is “Ice Cream for Breakfast Day” on Saturday, February 5th, at The Parkmoor and The Sliced Pint. Doors will open at 8 AM and free mugs of coffee, tea, or hot cocoa are back for customers who wear their PJs!

What are our featured flavors? Loaded French Toast, Saturday Morning Cartoons, Maple Pecan, and Orange Juice Sorbet are all returning as well as Waffle Sundaes *and* our Dipity Donut Ice Cream Sandwiches (made with fresh donuts). Can’t wait to see you then!

Star Wars + Cinco de Mayo + Mother's Day

We are freshly stocked for a busy week. May 4th is Star Wars Day. We’re serving up Baby Yoda Ice Cream (Mint Cookies & Cream) and Chocolate Chewbacca Ice Cream (with Brownie Bites). May the 4th be with you!

May 5th is Cinco de Mayo. We’re serving both Mexican Cocoa Ice Cream (Chocolate with a bit of heat) and Margarita Sorbet. Also, our “Neapolitan of the Month” is made with Mexican Cocoa, Strawberry, and Avacado.

Chewbacca_600x600.jpg

Mother’s Day is Sunday, May 9th... Order your Mother's Day Gift Bags! Includes a pint of ice cream, a Serendipity mug, and a flower for only $12.99. Order online now for pick up Saturday and Sunday!

Our Best Mom Contest… Do you have a super awesome Mom? Then fill out the form here and make sure you tell us why your Mom deserves a free pint of ice cream ─ every month ─ for an entire year!

We will pick our favorite answer on Mother’s Day. One Pint of the Month Club Card will go to the nominator (you) and one Pint of the Month Club Card will go to the nominee (your Mom). Enter now!